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Entrepreneurs

Conversion and business metrics for Dental or Healthcare Clinics to prioritize

My dental hygienist was asking for advice for his friends who were thinking of starting their own practices so here it is. This will apply to any healthcare professional who’s out to establish their own practice. If you haven’t already read my post: How to leverage “Hidden Differentiation” to outperform your competitors, start there. The …

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How to leverage “Hidden Differentiation” to outperform your competitors

This article is for businesses that: Are hyperlocal – You serve local customers and aren’t able to serve customers virtually. People may be willing to travel for your product/service, but your main clientele is neighbourhood based. Have multiple similar competitors locally. Aren’t differentiated. Find themselves at capacity and unable to serve more customers even if …

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How to approach Blockchain, Crypto, and NFT Investments

There’s been much hype in 2021 around NFTs, Crypto, and the Blockchain. If you’re still not familiar with the terms, here’s a basic rundown before you jump the bandwagon. Blockchain: This is the foundation of all the above. In simple terms, it is a shared and distributed database that updates all the other databases when …

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What is AI? Will it displace humans? How have organizations used it to improve decision making?

I’ve been thrown into the world of Artificial Intelligence (AI) with my recent involvement in the North of AI project and XaiPient. Here are some lessons that may help you better understand the technology behind it. What is AI? If AI conjures up the images like Terminator or the Red Queen from Resident Evil, I’m …

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The importance of saying NO

Every YES you say is a NO to something else. It’s important to learn to give a supportive NO in order to make yourself available for other opportunities: I’ve recently had to turn down a teaching engagement, not once, but twice: Didn’t pay well enough. Too time-consuming (transit time) as I would have to facilitate …

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What it’s like to write and self-publish a book (the behind-the-scenes of how to get your book to rank as an Amazon bestseller)

With the release of my new book – UnReasonable Transformation, I wanted to share what happened behind the scenes and what I learned if it might help other aspiring writers. Table of contents – click to jump-to Why I wrote it I don’t identify as someone who’s “made it” in life, I’m not a guru, …

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How to Price your products/services

From personal experience over 90% of startups underprice their services when they begin. There has been a lot of attention on guiding startups towards finding product-market fit; however, the emphasis on business model fit has been lacking. Yes, it is much more important to achieve product-market fit before even worrying about pricing; however, the disproportionate …

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Reflections: What I’ve learned about starting my own business

I left my full-time job back in January 2020, right before the height of the COVID-19 pandemic. Much has changed in how we do business and I’ve had to also drastically pivot my business a few times to adapt to a changing marketplace. So how have I been? Healthier than ever Having full freedom of …

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