From personal experience over 90% of startups underprice their services when they begin. There has been a lot of attention on guiding startups towards finding product-market fit; however, the emphasis on business model fit has been lacking. Yes, it is much more important to achieve product-market fit before even worrying about pricing; however, the disproportionate …
In the view of transparency, below is an excerpt from an advisory email I sent this month: UPDATES 🎉 Pricing Estimation Calculator (PEC) Began development of our 4th pilot. Email Audience Engagement Current audience size = 1268 subscribers (-2%). Average campaign open rate = 52.8% Average click-through rate = 8.5% Book Thanks for your votes! This is the …
In the view of transparency, below is an excerpt from an advisory email I sent this month: UPDATES 🎉Pricing Estimation Calculator (PEC) 5 pilots confirmed. 3 completed. Here’s a video demo for the calculator that was built for my own business. Webinars Done for the year! 4 sessions, 8 views Average attendance rate (views/registrations) = 17%. No …
I left my full-time job back in January 2020, right before the height of the COVID-19 pandemic. Much has changed in how we do business and I’ve had to also drastically pivot my business a few times to adapt to a changing marketplace. So how have I been? Healthier than ever Having full freedom of …
Reflections: What I’ve learned about starting my own business Read More »
It’s been a full 12-months since I left my job and worked on ClassyNarwhal FT. I’m sure you’re all interested in learning about how that’s played out and what I’ve learned from it. Revenue: $22,022.33 Expenses: $4,169.07 Net profit: $17,853.26 EI benefits claimed: $17,293.00 *Update: CPP, EI, and Taxes paid (in 2021 for this year): …
Non-business post, but I’m sharing it in the event that the information below might help save someone’s life. I’ve been obsessed about river floating since I first went tubing down Coquitlam River in 2016. There’s something magical about a cool relaxing float with good music and a can of beer on a warm summer day. …
In the view of transparency, below is an excerpt from an advisory email I sent this month: CN UPDATES 🎉 It’s been an inspiring month. I was Invited by TechYukon and Yukonstruct to design and co-facilitate Design Jam Local (DJL) 2020, a 24-hour virtual ideation challenge to spur collaboration and surface solutions that would benefit the …
John Glynn-Morris and I had the privilege of co-facilitating this year’s Design Jam Local (DJL) organized by TechYukon and Yukonstruct. This post is a detailed breakdown of the event and includes a summary of the ideas that were pitched during the challenge. What is and Why Design Jam Local? DJL is an annual ideation challenge …
In the view of transparency, below is an excerpt from an advisory email I sent this month: CN UPDATES 🎉 Webinars 4 sessions, 28 attendees, 256 views on social Average attendance rate (attendance/registrations) = 30%. Current audience size = 1507 subscribers (-25%), manually unsubscribed more, better to have an engaged list than a big inactive one. …
This is the 3rd major pivot since starting my business in January 2019. Read about Pivot 2 here. Read about Pivot 1 here. It should come as no surprise that COVID-19 is the culprit this time. The original plan was to launch the Habit Accountability Groups – a mastermind group for both entrepreneurs + professionals …
